Flock • Branding & UX/UI
The idea for Flock was conceived at Boston's 2012 Global Startup Weekend. Flock is focused on taking social interactions offline and meeting new people within your existing networks. Small group dinners are scheduled with people who have similar interests, facilitating networking in a more intimate setting.
Following the rules of Startup Weekend, our project ideation, business development, designing, and strategizing occurred over a 54-hour period. At the end of the weekend, our concept was pitched alongside those of 19 other teams.